What Penguin Really has Done
Well firѕt up is (shock hoгrог) the fаct that Google are рlannіng to place lots more emphasis on Content anԁ good qualіtу content at that. Alongside thаt they are looking at speed of delivery оf сontеnt i.e. how lоng it is goіng to tаke for а page or pages to render and display іn thе viewers bгowsеr. This laѕt point is eхtгеmely important if you hapрen to have a sіte thаt is heavy іn the uѕe оf rich media.
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RV Covers RV Care
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05/08/2012
05/02/2012
Google's Penguin Update
Most people probably have not heard of this yet but it is Googles newest algorithm change that is causing quite a stir in the SEO community , we are happy to say that we have seen very few sites effected by this update. It is being touted by Google as an update to take care of web spam and over optimization . This is something we have been telling our resellers for months was going to happen over optimization and keyword stuffing is a thing of the past no longer can we just stick a keyword in all the meta data and h tags and think the page is optimized now you have to write content with the end user in mind using plenty of synonyms.
Another issue that we have been saying for years is the habit of SEO companies to
04/23/2012
Website Marketing Colors - Installment 2
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Marketing Your Local Business - Installment 1
I hear this everyday a quest for more traffic what can we do to optimize my site to bring more people to it. Traffic is important but ranking a website at the top of the search engines and getting tons of traffic for your targeted keywords is not always the best thing for a local business to start off doing, yes I did just write that . Traffic / Seo is important but it should not be your main focus when it comes to your businesses online marketing campaign. This is what sets us apart from a lot of Seo company's out there , we think Seo should be a secondary concern when it comes to your website.
So what should be your primary concern ? Conversions!
Let's talk a few minutes about what a conversion is:
The first
03/29/2012
Geo Sitemaps No Longer Supported By Google
Most people have know idea what a geo sitemap is , that is no longer a problem , Google has announced that the will no longer support the <geo> tag in sitemaps. What that means for those of you that have geo sitemaps you will have a sitemap error in webmaster tools sitemaps. You have 2 options delete the sitemap or just remove the line in the sitemap that has the <geo>
Geo Sitemaps No Longer Supported By Google
Most people have know idea what a geo sitemap is , that is no longer a problem , Google has announced that the will no longer support the <geo> tag in sitemaps. What that means for those of you that have geo sitemaps you will have a sitemap error in webmaster tools sitemaps. You have 2 options delete the sitemap or just remove the line in the sitemap that has the <geo>
03/11/2012
Why use a Las Vegas Seo Company
Its a question that small businesses ask everyday , the answer is simple so your company can make more money . I know that seems like a very sales oriented answer , so bear with me as we take a few minutes to explore why hiring an seo company will make your company money.
Here are the main 4 reasons that its important to have an expert handling your seo
Experience
Efficiency
Results
Time
Experience
As with any profession I have devoted a lot of time and energy testing and testing different strategies as well as keeping up with the latest trends in internet marketing and changes in search engine algorithms. You will find many courses or so called Guru's that tell you if you do this you will get this fantastic
03/10/2012
White Hat Seo What is It
I had someone today ask about White Hat Seo , I am here to tell you no matter what any company try's to sell you there is no such thing as white hat seo Google TOS clearly states That any kind of link build is a violation . It becomes a catch 22 because without link building to let it happen naturally your website may take years to get to the first page if ever. So as much as Google says they do not approve of link building they have to have it to keep there search results relevant and up to date. Well Here is how I answered the question today:
White hat is sort of a misnomer when it comes to seo. the difference between what I call white hat and gray hat is what Google says in their TOS. They say you are not allowed to build links ever
03/08/2012
Google Sitemaps for Business
Most everyone that has built a website or has used Google webmaster tools knows what a site map is, in simple forms it is an index of all the posts and pages on your website in one file. There are sitemaps for website visitors which usually have a link on your homepage and make it easy for users to find your content when navigating. There are also sitemaps for web crawlers that read and index your site these are called xml sitemaps and that is what we are going to focus on for the rest of this post.
Types of sitemaps
It is and under used Seo tactic by both webmasters and Seo companies , most just use 1 xml sitemap and call it a day , but there are many other types of sitemaps that really help the optimization of your website. We will
03/05/2012
What can Social Media do For Local Businesses
So by now unless you have been living in a hole , you know about Facebook and Twiiter and more than likely have accounts and one or both of them. It has amazed most people how fast Social media has taken control of our lives , even my non-tech savvy in laws are browsing the pages of Facebook on a daily basis.
So what does this mean for local businesses is there an untapped market of customers browsing these social media sites that are just waiting to buy our products and services. The answer , yes and no, one of the biggest problems with social media is the inability of business being able to convert this huge amount of traffic into customers. There is a few reasons for this the biggest being a lack of understanding on exactly how social
